A logo can be considered as the face of a company. It’s the first thing that a potential customer will notice about the business. A well-designed logo is an easy way to convey to potential customers that your business is professional, trustworthy, and provides quality goods or services. A logo should be distinctive enough to be easily recognized and simple enough to work across multiple media.
A mood board is like a collage containing a variety of images, text, and other objects that define your brand and communicate your brand identity. Mood boards serve many purposes, starting with organizing a project’s inspiration. They’re a valuable resource to help keep the style and aesthetic of a project. They’re also an excellent way to refine a project’s style before diving into the actual design process.
Business stationery includes all those branded items that represent your company such as business cards, letterheads, envelopes etc. The main purpose of business stationery is to depict the company in a positive and professional manner. Quality stationery will leave a long lasting impression.